step into your business as your true self and attract your soulmate clients.
Let's work together >>
I'm the coach & photographer for you when you want to
A personal brand that actually feels like you
Your zone of genius is what people are looking for and you want to make sure they find you and see you as an authority in your field.
You can show the world who you are, help the ones you dream of helping all while putting yourself out there in the most curated, perfectly YOU way. No need to share images of your dinner (unless you want to) or follow some guru's new sales funnel tactic they claim "is the only way". No cookie cutter methods here my friends.
From breaking through your limiting decisions and creating new personal branding strategies, exploring an extensive course library, to your amazing branding photos... it's your time to be seen.
Sound enticing? let's talk coaching >>
Need some new photos? Business Headshots & Personal Brand Photos in Victoria
Value based service experience headshots, personal branding photography and all things content imagery that takes your business to the next level.
I'm based in the Westshore area near Victoria, BC.
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Oh hey, I'm Stef
I love to collect knowledge and I bring it all together to work with you so that you feel seen and heard in your business.
A previous web designer working through every type of business and organization to a certified master Neuro-Linguistic Programming practitioner and hypnotherapist. Let's throw in a couple decades of photography in there too with a side of energy work and that university education in marketing. Not to mention the lived experience. Yada yada, translation: you're covered.
Common things I work with clients are: color palette creation, attracting ideal/soulmate clients, limiting beliefs around your business, website & social media strategy for personal brands, headshot photography, personal branding photography, and all things online marketing for personal brands.
check if you Vibe with me >>
Let's get you in the know
Some of the cool stuff we can do together
Soulmate Client Society >>
Branding Photography >>
Personal Brand Coaching >>
I did some one on one coaching with Stef Fournier in 2022. At that time in my life, I was struggling with getting clients and I had some major mindset issues that I needed to work on. Through Stef’s coaching I was able to overcome my mindset blocks that were preventing me from running a successful business but by the end of 2022, I managed to not only achieve my goals, but also crush them. 2023 I plan on doubling my income and January has been my most successful month ever. If you are struggling with mindset issues, I highly recommend Stef. She helped transform my business from drowning to very successful. I cannot recommend her enough.
- Sabrina
Client Love
Stef is absolutely incredible, she is a talented photographer & branding coach. She truly guided us every step of the way, from helping us with our colours, logo & IG tiles to inspiring us during our photo shoot. We absolutely loved working with Stef & appreciated her carefree attitude. Definitely will continue to work with her in the future!
- Tannis
Latest on the Personal Branding Coach & Photography blog
February 6, 2026
With an internet full of a lot of… well… crap, how do you manage to stay engaged and provide value to your audience without just adding to the noise? Because as we’ve noticed a huge shift in the internet in the last few months as in people just don’t want to scroll and consume as […]
Read more
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Latest on the Personal Branding Coach & Photography blog
February 6, 2026
Scott came to me last summer looking for some new headshots and branding photos as a lawyer in downtown Victoria. He wanted to be approachable yet professional and we decided to bring in the vibe of the downtown area to resonate with his potential clients. I had a lot of fun getting to know Scott […]
Personal Branding Coach & Photographer
Westshore / Victoria BC Canada
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@thevioletstef