Building your personal brand is that sweet spot between your life and business, which as you probably know that’s where you start finding your passion. What is authentically you and how you serve the world. Which to me in a nutshell: is your purpose.
Let’s make it easier to BUILD that personal brand today and here are 27 ways you can start, build or refine.
- Know your why
- Establish your ideal clients
- Have a consistent colour palette
- Use consistent themes in your brand design
- Include something that is unique to you that shows your personal side (love for wine, dogs, etc)
- Show your own face
- Use your own words in content
- Use your own voice in videos
- Have professional photos that showcase your brand
- Dress in your brand colours/themes
- Buy business products in your brand colours/themes for your photos and meetings
- Learn to love the experience of being in front of the camera
- Know that working with your ideal clients trump your own insecurities
- Face your insecurities
- Understand you are imperfectly perfect
- Develop your resilience
- Delete and unfollow negative people
- Reassess who you are working with if it doesn’t feel good
- Strengthen your empathy without taking on people’s “stuff”
- Trust your intuition
- Learn to take things less personally
- Make changes when necessary
- Be at CAUSE for your brand and business (take ownership that it’s on you)
- Work with clients who actually want your services
- Understand your values and build your brand around them
- Say no.
- Be YOU
BONUS - Network with like-valued people
- Collaborate with complimentary entrepreneurs
- Don’t be afraid to get help or ask for feedback
I know you are going to rock these 30 items in 2022 and if you want help along the journey, I’d love to help you get there faster in a more refined way. Get in touch to learn about my current available offerings.
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