You change as a person and so does your business, so you will find times you need a rebrand in your personal branding. This is how you know it might be time. At times throughout your progress, you need to check in with 3 options.  I usually say that your brand needs REFINEMENT every 3-6 […]

Building a personal brand to support your business is about connecting with new clients right? I mean, why else are you investing your time into marketing?  Here are 3 ways you can do so outside of social media, with a unique twist on each.  Which one will you try first? Need help with some more strategy? […]

Hey, it’s Stef. Let me tell you why finding your soulmate clients is so incredibly important to me. Growing up, I outwardly did well in school grades wise and really was good at just playing the part of a good girl. Despite some teachers telling me that I was doing things the “wrong” way – […]

When I first met with Sabine to discuss her branding photography session, she let me know that she runs a successful bookkeeping business. Over time she had ended up primarily working with barbershops and salon, which was a niche that definitely needs more streamlining for their books! By the time we go to the photo […]

Crystal and I met through her husband’s family. A decade (!!!) ago, her mother in law hired me to do an extended family photo session. At this time Crystal and her husband weren’t married yet but we got to know each other. Shortly after they hired me to photograph their wedding! Which was an amazing […]

Your personal brand is ultimately to sell your talent, services or products to an audience.  The personal side is to help connect you with that audience.  But are you becoming too personal? Sharing too much of relatable “stuff” and not enough about the actual business?  If your personal brand becomes more about you and less […]

I absolutely loved this session with Christina! She actually was one of my first clients to go through my new signature photography program and it was the perfect way to kick it off. With some initial strategy around her personal branding then curating the perfect photography session for her, we then met up at her […]

I headed to New Westminster to photograph wedding planner Mallory of Waste Knot weddings. We got some great shots in Queens Park and at the New West Quay.

Our personal brands are this amazing blend of who we are and who we help. After building my own personal branding, these are the things that I have found to be the most important, particularly from a mindset point of view and how you run things. I could go on but 10 seems like a […]

In the spirit of Cherry Blossom season coming out this week in Greater Vancouver, I’m sharing this post form a previous year where I photographed Dr. Sam, a local Naturopath in Vancouver. While the majority of her photos were taking in her beautiful bright office, we managed to sneak outside to the end of Granville […]