When I ask people why did they choose their realtor, their web designer, their massage therapist.. anything really. They say “because I liked *this* about them and I could connect with them on it” in some form or another.  Which is relatability.  So when it comes to our branding photos, why is it so many […]

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Brand Coaching, Brand Photography

Remember when you were a kid and in order to make anything fun, you had to make it a game? Maybe even your parents did the whole food is an airplane going into your mouth so that it was fun. I think being on brand is kind of the game part of your personal brand. […]

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Brand Coaching

I’ve been pondering this lately a little for my own personal brand, as I like to check in every few months with where I’m going, who I’m speaking to (soulmate clients) and how it is I’m doing that. It’s important to make sure you’re taking a look at who’s coming into your inbox (if anyone […]

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Brand Coaching, Thought Provoking

Hypnosis is an excellent tool for helping you in your life, business and of course: personal brand because it helps you shift things about yourself that you may find difficult to do just by “willing it” It works on the unconscious level where most of your behaviours and beliefs are held.  Unlike what you see […]

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Brand Coaching, Featured, Stef

Struggle with confidence? You’d be surprised how many people you think are confident didn’t start off that way. The last couple years I get comments about my confidence. Both in person and what it seems like online through this account.  It usually catches me off guard because a lot of the reason I work in […]

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Stef, Thought Provoking

Your personal brand is ultimately to sell your talent, services or products to an audience.  The personal side is to help connect you with that audience.  But are you becoming too personal? Sharing too much of relatable “stuff” and not enough about the actual business?  If your personal brand becomes more about you and less […]

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Brand Coaching, Featured, Thought Provoking

Our personal brands are this amazing blend of who we are and who we help. After building my own personal branding, these are the things that I have found to be the most important, particularly from a mindset point of view and how you run things. I could go on but 10 seems like a […]

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Brand Coaching, Featured, Thought Provoking

Personal Branding is a newer term over the last decade, and while it’s a subset of “regular” branding in general, it’s not the same.  What exactly IS Personal Branding? A lot of people understand what branding is, but what is the difference between regular branding and personal branding. Here are just some of the many […]

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Brand Coaching

Time is one of our most precious commodities. Everyone always wants more and doesn’t seem to have enough.  So why spend more of it on your Personal Brand?  The ROI (return on investment) You’ll get more of your time back in exchange for what you put in. Your Personal Brand allows you to… Focus With […]

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Brand Coaching, Featured, Stef, Thought Provoking

Creating recurring income is one of the best ways to ease stress in your business so you can focus on growth. It can be done more on a passive level with evergreen programs, as payment plan style experiences or memberships. No matter what approach you take, it requires a few things for you to get […]

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Brand Coaching, Featured, Thought Provoking

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Personal Branding Coach & Photographer

Langley & Victoria BC Canada

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@thevioletstef